From the outset, Bayport Financial Services Ghana realised that we would have to gain an intimate understanding of the local people if we were to design financial products that suit their needs. Our local partnerships with trade unions and employers have given us that insight; partners like the Ghana Mineworkers’ Union and the Ghana National Association of Teachers.

Bayport Financial Services Uganda seeks to understand its clients by establishing partnerships with local trade unions and employers. Uganda was a tough nut to crack, because of its uniquely decentralised civil service payroll system and competitive credit market. Bayport overcame all the obstacles and started prospering, thanks in no small measure to the valuable relationships with local communities.

As such, Bayport Financial Services Zambia’s most important strategic local partner was the Mineworkers’ Union of Zambia. In the meantime, Bayport has expanded into the civil service, as well as the private and public sectors, while also serving many Government employees. Bayport Zambia today has one of the largest financial services infrastructures in the country and we are serving a multitude of Zambians with affordable credit.

Every Bayport partner plays their role in the Bayport Financial Services puzzle. They bring us closer to the people and to understanding their needs. They also act as our collecting arm, deducting due debts from employees’ wages and forwarding them to Bayport. This has ensured that we have a very low bad debt percentage and excellent credit quality.

A Bayport partnership is also part of our collecting arm, each of them forwarding outstanding debts to us, deducting it from employees’ wages. This is partly why our bad debts are so low and our credit quality so good. It also means that Bayport Financial Services can survive and prosper, continuing to bring our financial services to the African people.